Interesting. In the article a photo of the future A11. In fact, this (official Coda) photo shows the Coda EV version of the Hafei Saibao III. Something went wrong somewhere?
It's a pitty. Hawtai's own models seem nice designed but they didn't reached success. And the nicest (B21) is taking too long to be on sale. Wonder if Hawtai will survive.
Hawtai rolled out the first units of the New Shengdafei ("Santa Fe") in a ceremony today at its newest plant in Tianjin.
This also marks the inauguration of the plant, which is located in the Binhai New Area.
Additionally, Hawtai has acquired the former Tianqi Meiya plant and is in the process of upgrading and modernizing it.
This plant is located in Zhongbei town in the Xiqing district.
(Initially, I had written Hawtai's new Tianjin plant was the former Tianqi Meiya plant, but the two units are in different locations.)
I think you both know that Meiya was a subsidiary of Tianjin Auto Industrial (Group) Co., Ltd., a state owned enterprise (see logo). TAIC once controlled the production of Xiali and Huali. But in 2002 FAW entered a joint venture with TAIC, in which it became the major shareholder of Xiali and Huali. Huali has since ceased production, and from what I understand FAW Tianjin is now the "controlling" interest in subsidiaries: Xiali, and Tianjin-FAW Toyota Motor Co..
I don't know what became of TAIC in the interim, but it seems this parent of Tianqi Meiya has died a slow death.
Adding to this Meiya's paltry sales numbers of the recent past, I was not surprised to see it absorbed by Hawtai. It seems to fit with Beijing's design for consolidation of the industry, and so Eric, the "Meiya" name, like Nanjing Auto, may just fade into the sunset, as they say.
1. It is perhaps too early to say whether Meiya products will die out - Meiya did sell 102 light trucks in April - but Hawtai (in association with Meiya) is in the process of assimilating part of Meiya's former dealer network into its own. This, according to some articles in the Chinese media. Let's see.
2. No, the A25 has not yet received NDRC approval. Yesterday's event was largely ceremonial.
Edit: I just downloaded NDRC Notice #260 (preliminary table) and there is no new Hawtai product listed.
E Mei has received an NDRC code but this has not been published in any Notice as of yet.
The Chinese media reported it a while back as being published in the
Ministry of Environmental Protection's emission-approval catalogs.
It is GA7160E4. I had also mentioned it in this post.
Tianjin Automotive Industry (Group) Co., Ltd. has been merged with Tianjin Baili Machinery and Electric Holding Group Ltd. to form "Tianjin Baili Machinery Equipment Group Co., Ltd.", and is now part of the BENEFO (Baili Equipment) group. This took place in January.
[Interestingly, Tianqi Meiya has been calling inself "Tianqi Motor" for quite some time, so the "Meiya" brand name has already fallen in disuse except in official contexts.]
As for Hawtai, it looks like the company will end up with four assembly/manufacturing plants and massive overcapacity/idle capacity in the short term, considering its current level of sales.
Thank you Dmitra for that update on TAIG, and the links that shed light on its new status.
Meiya's birth, around 2002/2003, appears to have been a product of TAIG's loss of majority control of Xiali/Huali to FAW. The "about us" of the old Meiya website: http://www.tqmy.cn
seems to imply that.
In any case perhaps Tianqi Meiya's once active export department will be of some help to Hawtai's overcapacity problem. Other than token exports to North Korea, I have not seen any export activity in Hawtai to date.
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