Chinese auto makers have seen Europe as the holy grail of car sales, quite the opposite to US and Euro car producers who see China as their make it or break it market. Some Chinese marques have already made it to Europe but found themselves on the receiving end of an entirely negative market, especially once their crash test results were aired all over the world.
BYD have reportedly selected a Dutch automotive dealer to be the sole importer for The Netherlands, Slovakia, The Czech Republic, Slovenia and Hungary, all of which are due to be getting BYD automobiles once sales start around 2010. BYD claim that by 2009, they will have passed European crash safety standards, and emission standards.
The first models for Europe from BYD are likely to be plug-in hybrid models, such as the BYD F6e, or the BYD F3Re, petrol models are likely to follow later.
This unconvential entry into the European market may well win BYD a few plus points in the traditionally agressive market. Where Brilliance and Landwind failed with their petrol models, perhaps BYD will win an advantage. Oil prices seem to increase at the forecourt daily, and the chance of owning a cheap Chinese hybrid automobile may well be the answer for many European families who see the family car as a transportation tool, rather than a status symbol.
Chinese carmaker BYD Auto is choosing retail groups to distribute and sell its cars in Europe.
Dutch dealer group Autobinck has been appointed BYD distributor for the Netherlands, the Czech Republic, Slovakia, Slovenia and Hungary.
An industry source said BYD will announce distributors for other European markets later this week or early next week.
BYD President Wang Chuanfu is currently traveling through Europe to meet with potential distributors.
Henri Li, BYD's European director, signed a contract with Autobinck Chairman Rolf Laurent and CEO Henny van Dijk to distribute BYD in the five markets on Wednesday, July 12.
Van Dijk said that it is not yet decided when BYD will start selling its cars in Europe.
Chuanfu said at the Geneva auto show in March that some BYD models will meet European safety and emission regulations in 2009. "A sales start in early 2010 would be ideal," Chuanfu said at the show.
Chuanfu also said that BYD intends to start selling plug-in hybrid models in Europe first, with conventional gasoline models following later.
Source: http://www.autoweek.nl/nieuws.php?id=10749 and translated by Google Translate.BYD: electro-Chinese in 2011
January 14, 2009 - At the end of 2010 or the beginning of 2011, the Chinese BYD on the Dutch market. This brand has recently put on the map by the F3DM the first plug-in hybrid in production.
BYD adopted last December F3DM in this production for the Chinese market. This is the first manufacturer in a plug-in hybrid production. BYD allows GM with the Chevrolet Volt and Toyota Prius in the behind. The Volt in 2010 and also the plug-in version of the new Prius is planned for 2010 or 2011.
The Auto Binck Holding, known for Hyundai and Infiniti, has been reported as an importer for the Netherlands. They expect in 2011 with the mark to start. Then there is a complete program models in the A, B and C-segment, not just electric cars. BYD is now a European tour on the keuringscentra. Lelystad also has been the turn.
BYD (Build Your Dreams) is also in 2011 in the U.S. on the market. If the demand is large enough, even if the Chinese put down a factory in America. "By that time, our electric car is a mature product, while the Chevrolet Volt is still in its infancy," says BYD boss Wang Chuanfu at the car show in Detroit. "Moreover, the F3DM but costs 20,000 dollars while a Volt is not less than 40,000 dollars can be sold."
The plug-in hybrids of BYD use ferrous batteries. That is a type of lithium-ion battery that the whole electric car 400 kilometers far can bring. To compare: a Chevrolet Volt but zon'n is 65 kilometers away. The ferrous battery can in ten minutes to half-charged. The battery of the Volt can take an hour and a half of its capacity to be recharged. BYD claims to have a battery life of ten years or 2,000 single charge. The ferrous is according to its makers cope with a much higher tax than the lithium-ion batteries that we now know. At the Geneva car show room of BYD are ferrous technology in Europe.
BYD was established in 2003 started as a car manufacturer. This was the second largest battery manufacturer in the world. BYD is a battery across the world in many mobile phones and laptops. Today is the American mega-investor Warren Buffett to the shareholders of the company. He invested 230 million dollars parachuteerde and an American in the management.