OSHAN (without U or G) is going to be the company-promoted Roman/English word representing the brand 欧尚, which we write today as Oushang in pinyin. This name had debuted last year on a concept (link).And, it appears the "G" of Oushang has been omitted from the grille's base.
An unfortunate incident:Local assembled Changan Oshan X7 Plus has started rolling off the assembly lines in Pakistan.
Changan Oshan X7 Plus Begins Rolling Off the Assembly Lines | CarSpiritPK