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AUDI, one of the luxury car brands linked to Volkswagen AG, denied a report that it is seeking to split from its parent company in China following the addition of a Chinese name on all its domestically made sedans that may inadvertently highlight the Audi brand.

Since May 1, FAW Volkswagen, VW's venture with First Automotive Works Group, added the Chinese name FAW Audi on home-made Audi A4 and A6 models which are produced in its plants.

The move comes five months after the Chinese government required automakers to provide more details of the models that are made in China on the car's body, including the maker's name, trademark and specification model.

However, previous media reports speculated the move may weaken Audi relationship with its parent.

"If you put Volkswagen on an Audi car, sometimes it is confusing for the customers," said Trevor Hill, executive director of Audi Division from Volkswagen (China) Investment Co Ltd.

"The law doesn't say that you have to put the full company name, so from Audi's point of view, it's a very good solution for us to choose the partner and the brand to keep the customer's focus on Audi," Hill told Shanghai Daily. "And we have no plans to do an independent operations separate from Volkswagen in China."

The Audi Division was created by FAW Volkswagen in January to take charge of the sales network for all home-made and imported Audi cars, which used to be done by FAW Volkswagen Sales Co Ltd.

Hill estimated that sales of Audi will grow faster than the whole auto market this year in China, the brand's fastest-growing market, but he did not reveal specifics.

In the first four months, sales of Audi in the domestic market doubled to 26,636 units from a year earlier after 7,475 units were sold in April, a 70 percent rise year on year. Last year, Audi sold 58,878 units in China, up 9.8 percent from 2004.

To boost its sales this year, Audi will launch its popular sports utility vehicle Q7 into China at the end of July to compete with BMW's X5 and Porsche Cayenne.
source:http://www.shanghaidaily.com/art/2006/05/15/277863/Audi_denies_split_from_parent_in_China.htm
 

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South Korea's Hankook Tire signs supply deal with Audi China

South Korea's Hankook Tire signs supply deal with Audi China
12/14/06 12:29 AM ET

SEOUL (XFN-ASIA) - Hankook Tire Co said it has signed an agreement to supply tires to the China operations of Audi AG, starting from June.

The company said will supply Audi China with around 90,000 tires by the end of 2007 for use on the Audi A6L, the long wheel base A6 luxury sedan, and the A4.

It did not disclose financial terms of the agreement.

'This is a significant turning point for us since it marks the beginning of Hankook Tire's foray into the high-end automobile market,' said executive vice president and head of Hankook Tire China Choi Jin- Wook.

Hankook Tire said it plans to continue seeking orders to equip premium cars.

Source http://www.forbes.com/business/feeds/afx/2006/12/14/afx3253599.html
 

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Audi Changes China Strategy

Audi changes strategy and opts for sports cars to drive sales
By Jin Jing 2007-6-25


AUDI AG will import its R8 sports car and A5 sports sedan into the Chinese market next year as it taps the market of private auto buyer to boost sales and raise its market share.

The R8 model will be introduced early next year and the A5 will hit the market in the first quarter, according to Werner Paul Eichhorn, general manager of FAW-Volkswagen Audi Sales Division.

"Our current product line-up and future models in China will have more sports features and target social elites," said Eichhorn. "The models would be a customer's second or third car."

The two sports models follow the imports of its Audi TT coupe and Q7 sports utility vehicle last year in China as the luxury car unit under Volkswagen AG is placing more emphasis on sports features in a switch from its earlier brand image of a "Business model" in China.

Audi used to occupy 70 percent of China's luxury car market with its Audi A4 and A6 sedans due to large procurements from the Chinese government and companies.

"We have very limited products in China before, but we have a big turnaround in the past two years with the successful launch of Audi TT, Q7 and A8," said Eichhorn, "I think with the expanding product line-up, our brand concept will be more accepted by Chinese customers."

Audi changed its strategy to lure more private auto buyers because its early domination has been challenged by the influx of other brands including Mercedes-Benz, BMW as well as Japan's Lexus made by Toyota.

But Audi accounts for 50 percent of the luxury car market now, versus BMW's 18 percent and Benz's 12 percent.
 

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Audi to introduce A8L, R8 and A5 to Chinese market early next year.

German luxury carmaker Audi plans to introduce Audi A8L, Audi R8 and Audi A5 to Chinese market by the end of this year through early next year, a senior Audi official said during at a recent auto show in Guangzhou.

An Shihao, general manager of FAW-Volkswagen Audi Sales Division, also said that the new generation of Audi A5 will be locally produced in China by 2009.

Audi has further consolidated its leading position in Chinese luxury vehicle market by selling 83,863 vehicles in the first ten months of the year, an increase of 25.9 percent from one year earlier.

In addition, Audi sold a total of 6,500 vehicles in imported units within the first ten months of the year, and its TT sport car leads the sales among the same range market segment.
Ralph Weyler, head of Sales and Marketing at AUDI AG said in Germany that he expected to sell over 100,000 vehicles in Chinese market this year, Shanghai Securities News reported.

Earlier in the year Ralph Weyler unveiled plans to raise its sales target in Chinese market from the current 82,000 units to 200,000 by 2010.

Currently Audi has 120 franchised stores in Chinese market and the company plans to expand the total number to 170 in the next two or three years, said the general manager of FAW-VW Audi Sales Division.
source: Gasgoo.com
 

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kimosrolling said:
I hard about BMW will be made in china
is that right?
BMW is producing 3-series and 5-series in China from 2003. It has a joint venture with Brilliance China Automotive Holdings Limited. Here are some information about BMW China:

BMW Brilliance Automotive Ltd. is a joint venture established between BMW Group and Brilliance China Automotive Holdings Ltd. The Company engages in the production, sales and after-sales service of premium automotive products of the BMW brand.

BMW Brilliance was registered in May 2003 with its manufacturing facilities located in Shenyang, the capital of Liaoning Province of China. As a new partner and an integral part of the Chinese automotive industry, BMW Brilliance is committed to serving the customers in China with top-notch products right from the outset. There is no doubt that the BMW cars made by BMW Brilliance will fully meet all the worldwide high quality standards of the BMW Group.

In 2005, BMW Brilliance has delivered 15,300 units to customers of the BMW 3 Series and 5 Series. During the first three quarters of 2006, the sales volume of BMW 3 Series and 5 Series has surpassed the gross one in 2005.

The Shenyang plant was officially opened on May 20, 2004, which marks the completion of the phase I construction and sets a new milestone for BMW's development in China.

According to BMW's quality audit of its BMW-brand production plants in 2004, the Shenyang plant consistently meets BMW's high standards, specifically in regard to the production process, quality control and advanced technology systems.

BMW Brilliance sees the associates as a decisive element for the company's success. "To make personal achievements as producing BMW cars" is the requirement and commitment by BMW Brilliance for each associate. Corporate culture and overall competence of the associates have always been the emphasis of BMW Brilliance. The first BMW Brilliance Open Day was successfully held at BBA Plant Shenyang on July 23rd 2006. More than 9,000 associates and their families participated in the event.
 

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Audi Q7 to be recalled due to trunk defects

Audi Q7 SUVs to be recalled in China due to trunk defects.

December 6, 2007. FAW VW, the joint venture between China’s First Auto Works and German automaker Volkswagen announced to recall Audi Q7 SUVs, China News Agency reported yesterday.

In a report submitted to China’s State Administration of Quality Supervision, Inspection and Quarantine, FAW VW said the company will recall 4,076 Audi Q7 SUV vehicles sold in China. These vehicles were made between June 2006 and July 2007. The recall will start on December 6, the report said.

The report said safety risks had been identified in the electronic-controlled trunk of Audi Q7 models sold in Chinese market. The problem may cause car owners to lose control in opening or closing their trunk.
 

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Audi sold 100,888 vehicles in Chinese market in 2007.
January 7, 2008 - German luxury automaker Audi sold 100,888 vehicles in China’s mainland market in 2007, up 24.8 percent from one year earlier.

In 2007, Audi sold 73,404 domestically produced Audi A6 vehicles, up 19.0% from one year earlier. The automaker sold 19,764 Audi A4 vehicles in the same year, up 42.2 percent from one year earlier. Altogether, the company sold 93,168 domestically made Audi vehicles in Chinese market in 2007.

In the same period, 7,720 Audi vehicles were imported to Chinese market in 2007, up about 100 % from one year earlier. Among the imported Audi vehicles, 3,401 are Audi A8L; 3,631 are Audi Q7 and 688 are Audi TT vehicles.
China becomes Audi's second biggest market globally
German luxury automaker Audi said its sales in China, including Hong Kong, rose 25 percent to a record 101,996 vehicles, which makes China the largest market for Audi besides Germany, China Business News reported today.

In 2007, Audi sold 100,888 vehicles in China's mainland market, up 24.8 percent from one year earlier. Altogether, the company sold 93,168 domestically made Audi vehicles in the same year, while 7,720 Audi vehicles were imported. Demand was highest for its A6 and A4 models.

"We expect in 2008 a further increase in vehicle sales and anticipate a push from the market launch of the Audi R8, as well as the A5 and S5," Audi sales and marketing boss Ralph Weyler said in a statement.
source: Gasgoo.com
 

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Audi to launch three new models in China this year.

January 28, 2008 - German luxury automaker Audi plans to introduce three models into Chinese market this year. Audi R8, A5 will be imported to China in January and March and redesigned A4 will be locally produced and launched by the end of this year.

Audi’s smaller vehicle Audi A5, however, will not be introduced until 2009, the report said.

Audi R8 sports car, priced at 1.78 million yuan ($246,890), went on sale in Chinese market on January 17. While Audi A5, priced at 700,000 yuan ($96,220) to 850,000 yuan ($113,863), will go on sale in March this year.

Audi R8 sports car will be equipped with V10 engine similar to Lamborghini Gallardo, and it accelerates to 62 mph in 4.2 seconds. The A5 model will come with a 3.2L six-cylinder engine and accelerate to 62 mph in 8.4 seconds. The new generation Audi A4 will come with five engine options, including 1.8L TFSI, 2.7LV6, 2.0L TDI, 3.0L TDI and 3.2L FSI.

Last year Audi sales in China, including Hong Kong, rose 25 percent to a record 101,996 vehicles, making China the largest market for Audi outside of Germany.

Currently Audi A4 and A6 are only two models locally produced in China.
source: Cheshi.com.cn
 

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Audi sales in China rose 24.8% in 2007.

March 17, 2008 - Audi has reported record figures for sales, revenue and profits for 2007, and particularly, China (including Hong Kong) has become the biggest single foreign market for Audi in 2007 , with 101,996 cars sold, up 24.8 percent year on year.

"Our growth in China is remarkable: we're the first premium carmaker to sell more than 100,000 cars here," said sales and marketing chief Ralph Weyler.

Globally, Audi ended the year having sold 964,151 cars, up 6.5% compared with 2006. The company also reported that profit before tax and sales revenue were $2,915 million and $33,617 million respectively, both hitting record.

The Audi Group achieved significant growth of 4.4 percentage points in the return on investment to 18.6 percent. Earnings rate also increased from 6.2 to 8.7 percent.

"This means that Audi is one of the most profitable companies in the international automotive industry today," Axel Strotbek, member of the board of management for finance and organization of Audi AG.

Audi sold 686,480 cars in Europe during 2007, an increase of 4.3% over the previous year. In the United States, sales rose 3.8 percent to 93,506 vehicles from 90,116 units. 254,014 cars were sold in Germany, down a slight 1.5 percent than the previous year.
source: Gasgoo.com
 

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Audi reports 25% rise in China car sales in Q1 of 2008.

April 02, 2008 - Audi, Volkswagen's high-end line, reported it sold 30,000 units in China in the first three months, a 25 percent increase over the same period a year earlier.

The sales figure in the first two months was 19,188 units, and March sales were about 11,000, according to Zhang Xiaojun, Deputy Managing Director of the FAW-Volkswagen Audi Sales Division.

"As the largest overseas market for the brand, China accounted for 10.5 percent of global sales of Audi vehicles," he said here on Monday.

The luxury auto maker has set an annual sales target of 200,000 units in China before 2015, but it is very likely the goal will be accomplished before then.

Audi sold 964,000 units in the global market last year, ranking third in luxury car sales after BMW and Mercedes Benz. The two leaders sold 1.28 million and 1.19 million units respectively.

Audi realized 33.62 billion euros (52.6 billion U.S. dollars) in sales worldwide last year, and reported a pre-tax profit of 2.92 billion euros.
source: Xinhua
 

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Audi to debut A5 Coupe at Beijing auto show.
Audi A5 Coupe will be launched at Beijing auto show. The Audi A5 to be introduced into China is designed for the sub-market between luxury B-level and C-level sport sedans.



The A5 coupe’s engine with a capacity of 3.2 liters is equipped with the Audi valvelift system (AVS) and is remarkable for its output of 195 kW (265 bhp). The gear box is manual / automatic integrated tiptronic or stepless / manual integrated multitronic. And all these come with Quattro four-wheel drive and front-wheel drive.

The suggested price of this vehicle is about 56,265 euros (580,000 yuan) in the European market, while the selling price in China will not be announced until April 20.


Audi Q5 to make its world debut at Beijing auto show
Just a few days before its world debut at the 2008 Beijing auto show, spy photographers caught the 2009 Audi Q5 on Nurburg streets, Germany. The spy photos will be confirmed on the coming Sunday when the Beijing show kicks off.

The five-passenger Q5 is expected to offer a choice of gas and diesel engines in Europe, with a 3.2-liter V6 likely to be the base power plant, and a hybrid edition is also likely to be launched at the same time. Latest sources said that Audi Q5 will use the same engine system as FAW's Tiguan, and that means the premium crossover will come to the global markets with Audi's 1.4TSI, 2.0TDI, 3.0TDI engines for choice.

The Q5, which uses the same Quattro four-wheel-drive system and the same chassis that underpins the Audi A5/A4, will be rolling into European showrooms this year and will reach U.S. dealers early next year as a 2010 model. Prices are expected to start at less than $40,000.

Ii is reported that t Audi Q5, which is seen as Audi's answer to the X3 from BMW and Mercedes' upcoming GLK, will have a strong family resemblance to the Audi Q7.

Audi is using the Beijing show to roll out its newest model the Audi Q5 crossover in part because it sees China as a key market for growing sales. China is now Audi's second-biggest market, after Germany.



source: gasgoo
 

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Audi to introduce eco-friendly TDI sedan into China.

May 19, 2008 - Audi AG will introduce soon to China more eco-friendly and energy-efficiency vehicle models including the new TDI (Turbo Direct Injection) disel sedan, reinforcing the carmaker's eco-friendly vehicle concept.

FAW-Volkswagen says that at present Audi AG has introduced into the Chinese market 14 models with the FSI engine, including the A4, A6L, Q7, A8L, TT, R8, and especially the A5 that debuted at 2008 Beijing auto show. These models cover 60% of the existing models on sale. Audi AG will also introduce to China more eco-friendly and energy-efficiency vehicle models including new TDI (Turbo Direct Injection) disel sedan in the near future.

Audi A5 TDI: Based on its recently announced Green Strategy, Audi AG launched into the market A6L2.8FSI, A8L2.8FSI, and A53.2FSI successively.

Audi Q7 TDI: Through overall upgrades on related fuel emission systems, Audi Q7 TDI is to improve performance efficiency and reduce the fuel consumption as well as emissions.

Audi A6 all-road TDI: Audi AG has reduced 30% of the carbon dioxide emissions generated by unit power output through improving energy efficiency since 1995. And Audi A6 all-road TDI strategy is expected to reduce carbon dioxide emission 20% more by 2012 among Audi lineup.
source: Gasgoo.com
 

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Re: FAW Audi business news

How sure is it, that Audi will produce the Audi A5 in China as the third car?
Does anybody has any information about it?

Thanks.
 

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FAW VW to recall 178,731 Audi A4, A6 sedans in China.

June 2, 2008 - FAW-Volkswagen Automobile Co. Ltd has announced a recall of 178,731 units of its A4, A6 and A6L model due to ignition coil problems.

In a filing to China's General Administration of Quality Supervision, Inspection and Quarantine, the automaker said that the affected vehicles were equipped with defective ignition coil that leaves the cars prone to sudden power losses and potential engine damage.

The affected vehicles were produced from January 2001 to October 2006. Six accidents because of the defect have been reported. Those customers with the problems can go to any Audi authorized dealer to replace the ignition coil.

source: Gasgoo.com
 
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