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Ferrari introduced two versions of 599 for Chinese costumers only.

Red Flag: Ferrari crafts a dozen 599 HGTE specials for China

It wasn't so long ago that the idea of seeing an exotic Italian sportscar in mainland China was as much an anathema as a Chinese car in America. But the times, as one Mr. Dylan sang, they are a-changin.' Today, China is one of Ferrari's most important markets, where the red Prancing Horse shares the streets with the Red Dragon. To mark that relationship, Ferrari has announced a special edition exclusively for the Chinese market.

Based on the 599 GTB Fiorano with the company's new Handling GTE package, the China Limited Edition has been updated with special touches designed by Chinese artist Lu Hao: the starter button glows jade green, the tachometer features ancient Chinese characters instead of the usual numerals, and the luggage is emblazoned with a map of the Silk Road taken by the famous Italian explorer Marco Polo. The Rosso Fuoco paintjob with the gray roof mimics the 599XX, and only a dozen examples will be made – with over a billion people in the market, we're betting they'll be snapped up fast.
http://www.autoblog.com/2009/10/05/red-flag-ferrari-crafts-a-dozen-599-hgte-specials-for-china/




 

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Fine China: One-off porcelain-finish Ferrari 599.

In a communist country, all Ferraris are equal, but some are more equal than others. Take the special-edition 599 that the Italian automaker debuted exclusively for the Chinese market. Only twelve of them will be made. And now, an even more exclusive version – as exclusive as they get, really – has been presented.

This one-of-a-kind special Ferrari has been further differentiated by Lu Hao, a Chinese artist who applied the special touches that make the China special edition, well...special. It's been decked out in the cracked glaze pattern of the coveted Song Dynasty-era Ge Liln porcelain, and signed by the artist. The unique supercar will be auctioned off for charity in Beijing on November 3.

http://www.autoblog.com/2009/10/06/fine-china-one-off-porcelain-finish-ferrari-599-special-to-be-a/

PRESS RELEASE:

FERRARI ANNOUNCES A UNIQUE ONE-OFF VERSION OF THE 599 GTB FIORANO CHINA LIMITED EDITION

7 October 2009, Shanghai ― Ferrari announces the creation of a unique one-off 599 GTB Fiorano China Limited Edition, signed by Chinese artist Lu Hao, which will be auctioned on the 3rd of November at a special Gala Auction Event hosted by Ferrari in Beijing. This exclusive car follows the announcement in September of a small series of specially-designed 599 GTB Fiorano China Limited Edition models which won wide acclaim.

The one-off incorporates a number of the features of the China Limited Edition cars, a very limited series of less than a dozen cars finished in two-tone Rosso Fuoco with silver roof and characterised by unique Chinese design elements.

This one-off model represents an even more exclusive version, thanks to a very special exterior finish which draws inspiration from Ge Kiln porcelain of the Song Dynasty. Lu Hao has blended traditional design elements with Ferrari's innovative styling to create a truly unique vehicle using a 'cracked' glaze pattern which is elegantly coloured, with clearly defined cracks etched at different depths.

Only a few hundred pieces of Ge Kiln porcelain exist today, all of which are priceless treasures. The "cracked" glaze pattern has the lustre of jade and is often used to symbolise the qualities of a true gentleman. Porcelain is one of China's most distinctive ancient arts which was brought to the West via the Silk Road thousands of years ago. Using Ge Kin porcelain as the inspiration for the one-off version is a perfect complement to Ferrari's China Limited Edition Model.

As one of China's most successful and influential contemporary artists, Lu Hao has exhibited his work in major museums and galleries around the world. For this project he drew inspiration from China's rich cultural heritage, and as a Ferrari owner, he has a particularly intimate connection with the brand.

"The 599 China Limited Edition model is a true masterpiece, combining rich Chinese artistic heritage with Italian design in a most spectacular way," says Marco Mattiacci, CEO of Ferrari Asia Pacific.

Part of the proceeds generated from the sale of this car will be used on an educational sponsor programme aimed to help young Chinese students in the automotive engineering field. Details of this programme will be released during the auction.

This is just the latest example of charitable events organised by Ferrari in China since Ferrari Maserati Cars International Trading - Shanghai Co. Ltd was set up in 2004. Other fund-raising efforts have seen Ferrari donate over €500,000 to local charities.


 

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Song Dynasty inspired Ferrari sold for $2m

A Ferrari 599 GTB Fiorano China Limited Edition was sold on Wednesday night for nearly $2 million to an anonymous bidder from Shanghai at an auction in Beijing.

The auction took place at a gala dinner held to celebrate Ferrari's fifth anniversary in China and proceeds from the sale will fund engineering students and teachers from Tsinghua University to study in Milan and at Ferrari's headquarters.

Michael Schumacher had previously unveiled the car designed by Chinese artist Lu Hao and decorated with Song Dynasty (960-1279) Ge Kiln pottery patterns. "It is a very good mix of Chinese inspiration, an artist's eye and Italian technology," said the seven-time Formula 1 champion.

The 40-year-old Lu is one of China's most influential contemporary artists. His works have been collected in many museums around the world, including the Museum of the University of Cambridge, the Ullens Center for Contemporary Art, and the Singapore Art Museum.

The light blue-colored body of the car looks like a patchwork of jade fragments, with all the characters on the dial and buttons done in xiaozhuan, an archaic form of Chinese calligraphy.

"This work embodies my understanding of the essence of Chinese culture and the Ferrari brand," said Lu.

His commission began when Ferrari decided to make a special model for its Chinese customers this May, and approached Lu. Lu said he had nothing in mind when he got the assignment. One night, after work, he strolled into a small restaurant near his apartment. He asked the waitress to pass him an ashtray and noticed its Ge Kiln pottery pattern. "Suddenly, I knew what I should do."

"There are less than 300 works of Ge Kiln pottery in the world, and each of them is priceless. I wanted to show this," says Lu. He took just five minutes to explain what Ge Kiln pottery is, and why the Chinese love jade and its culture. To his surprise, the Ferrari staff thought highly of his ideas and accepted them enthusiastically.

Lu says he has always wondered why numbers and pamphlets in a car sold in the Chinese market were in foreign nomenclature.

Taking his chance, Lu changed all the Arabic numbers on the dial in the Ferrari car into xiaozhuan. "Why should these buttons be in English, and those numbers in Arabic? I was determined to change all the foreign elements into Chinese this time," Lu says. He used xiaozhuan, he says, because it is a "language known to those who have a deep understanding of Chinese culture".

http://www.chinadaily.com.cn/bizchina/2009-11/06/content_8924259.htm



The newly unveiled Ferrari 599 GTB Fiorano China Limited Edition,
designed by Chinese artist Lu Hao, is decorated with ancient Ge Kiln pottery patterns.
 
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